Best Push Notification Service 2022
The typical American smartphone user receives about 45 notifications a day.
It's no surprise that push notifications are increasingly companies' channel of choice for engaging with subscribers.
Unfortunately, as their widespread global popularity grows so does the misuse--which can easily overwhelm you if used incorrectly and accidentally push users towards unsubscribing from your site or deleting an app off their phone entirely
Go easy on the push notifications.
There are best practices that will make this channel work for you, not against you.
With some understanding of when and where they should be used it’s possible to take full advantage while avoiding common pitfalls in their execution.
What Are Push Notifications?
Push notifications are a great way to stay in touch with your customers. Push notification software has made it possible to engage with your customers.
They pop up on their favourite devices whether they’re browsing the web or playing apps, which makes it easy for you as an organization to send them timely information about new products and services coming soon.
Web push notification services and mobile push notifications are a great way for companies to reach their customers with timely updates on special offers or other news that might be relevant.
The push notification services system was created in 2009 by Apple, which also supports it today through its APNS platform across iOS apps and Android devices as well.
Why Use Push Notification Services
Increase User Engagement
With push notification services, you have complete control of when and how your users engage with content.
You can automate this based on their behaviours within the app or site while also segmenting an audience so that all messages are relevant for them specifically - not everyone.
Timely Upgrades and Urgent News
Companies can use push notifications to remind their users about things like upcoming travel plans, reservations and deliveries.
Users will find value in receiving these types of alert messages that h